Michael R. Solomon

Autore di Consumer Behavior

27 opere 437 membri 4 recensioni

Sull'Autore

Michael R. Solomon is the Human Sciences Professor of Consumer Behavior in the Department of Consumer Affairs, College of Human Sciences, at Auburn University.

Comprende i nomi: Michael R. Solomon, SOLOMON MICHAEL R., Michael R.; etc. Solomon

Opere di Michael R. Solomon

Popolari Recenti

Consumer Behavior (1992) 165 copie

Marketing: Real People, Real Choices (7th Edition) (1996) 69 copie

Consumer Behaviour: A European Perspective (1999) 45 copie

The Truth About What Customers Want (2008) 35 copie

Conquering Consumerspace: Marketing Strategies for a Branded World (2003) 21 copie

Social media marketing: post-consumo, innovazione collaborativa e valore condiviso (2012) 18 copie

Marketing: Real People, Real Decisions (1976) 17 copie

Consumer Behavior: In Fashion (2003) 13 copie

Better Business (2009) 8 copie

PMP: Project Management Professional (2005) 7 copie

PMP Exam Cram: Project Management Professional (4th Edition) (2009) 6 copie

Marketing: Real People, Real Choices, Student Value Edition (9th Edition) (2017) 4 copie

The Definitive Guide to Customer Relationship Management (Collection) (2012) — Autore — 4 copie

The Routledge companion to consumer behavior (2017) 4 copie

Marketing Een reallife perspectief (2008) 3 copie

The New Chameleons: How to Connect with Consumers Who Defy Categorization (2021) 3 copie

The Truth About Perfecting Your Presentation Skills [Collection] 2 copie

The Truth About Finding and Using Customer Momentum and the Wisdom of Crowds (2010) 2 copie

The Psychology of Fashion (Advances in Retailing Series) (1985) 2 copie

Konsumentenverhalten (Pearson Studium - Economic BWL) (2016) 2 copie

Better Business Plus MyLab Intro to Business with Pearson eText -- Access Card Package (5th Edition) (2015) 1 copia

Marketing: Real People, Real Choices : Study Guide (2000) 1 copia

Marketing Mini-Projects: Learning by Doing (Component Item) (1997) 1 copia

Sensory Marketing--Smells Like Profits 1 copia

Let Their Mouseclicks Do the Walking: How Consumers Use the Internet to Shop (2010) 1 copia

The Truth About Male & Female Markets (2010) 1 copia

Marketing Real People, Real Choices Instructor's Resource Manual 1 copia

Esplora le opere

Etichette

200GTE (2) 3100SS (3) 3200FT (4) BUMAR (2) Calibre import (2) Campus (1) Comportamento (3) computazione (2) consumer behavior (20) consumers (6) Consumismo (4) contabilità (2) da leggere (4) Direzione aziendale (5) EBook (5) Economia (4) Educazione (2) EPub (1) globalism (2) Impresa (22) IUGC Library1 (4) kindle (6) Libro di testo (10) Libro tascabile (2) Marketing (28) nook (2) O.1.4 (4) Project management (1) Psicologia (8) Pubblicità (2) Ricerca di mercato (2) Ricerca scientifica (2) Rosa (2) Saggistica (10) sales (2) Scienze sociali (2) Social media (1) Sociologia (3) Ufficio (2) University of New England (1)

Traduzione delle etichette attiva

Informazioni generali

Data di nascita: c. 1955
Sesso: male

Utenti

Recensioni

Consumer Behavior in Fashion di Michael R. Solomon

An exploration of the social psychology of consumer behaviour in relation to clothing, this title is based on up-to-date literature and research in the field, using everyday examples to illustrate concepts such as consumer dynamics, demographic subcultures and consumer perceptions.

Segnalato

CatalogoLDTM | Mar 8, 2019 |

Marketing : real people, real choices di Michael R. Solomon

Brings you and your students into the world of marketing through the use of real companies and the real-life marketing issues they have faced in recent times. Andrew Hughes, Australian National University; Bill Chitty, Murdoch Business School; Geoff Fripp, University of Sydney.

Segnalato

MLJLibrary | May 1, 2018 |

Comportement du consommateur di Michael R. Solomon

Ce livre met en évidence le changement de comportement du consommateur face aux nouvelles technologies, et l'apparition du e-commerce.

Segnalato

JuliePaignon | 1 altra recensione | May 2, 2013 |

Comportement du consommateur di Michael R. Solomon

Cet ouvrage fait le lien entre la culture du consommateur et sa manière de consommer. Il parle aussi des recherches qui sont faîtes sur les individus pour pousser plus le marketing.

Segnalato

valentin.lore | 1 altra recensione | Apr 23, 2013 |

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