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Sto caricando le informazioni... Inbound Marketing: Get Found Using Google, Social Media, and Blogsdi Brian Halligan
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Iscriviti per consentire a LibraryThing di scoprire se ti piacerà questo libro. Attualmente non vi sono conversazioni su questo libro. I don’t often read business/self-help books, but in attempting to help my wife’s business site, I thought this title about how to use “Inbound Marketing” (i.e., blogs, twitter, etc.) would be helpful. I was right. Although a little self-serving toward the authors’ marketing managing site, overall the book was very informative providing tips on website creation, internet tools, tips on viral marketing through services I had never even heard of (Digg, Stumbleupon, etc.). It is definitely a resource I will want to keep around. nessuna recensione | aggiungi una recensione
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Stop pushing your message out and start pulling your customers in Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online. Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites. - Improve your rankings in Google to get more traffic - Build and promote a blog for your business - Grow and nurture a community in Facebook, LinkedIn, Twitter, etc. - Measure what matters and do more of what works online The rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell. Non sono state trovate descrizioni di biblioteche |
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Google Books — Sto caricando le informazioni... GeneriSistema Decimale Melvil (DDC)658.872Technology Management and auxiliary services Management Of MarketingClassificazione LCVotoMedia:
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