Candace Nelson
Autore di The Sprinkles Baking Book: 100 Secret Recipes from Candace's Kitchen
Sull'Autore
Candace Nelson was born on May 8, 1974 in Indonesia. She graduated from Wesleyan University in 1996 and Tante Marie's Professional Pastry Program soon after. She began working with her husband as investment bankers. After the dot-com bust Candace decided to change her focus to pastry making and mostra altro opened a home bakery that concentrated on cakes. Later she and her husband modified the business to making only cupcakes. On April 13, 2005, Sprinkles Cupcakes was born. It was the world's first cupcake bakery located in Beverly Hills, California. They sold 2000 cupcakes the first week. Their secret is to use only fine quality ingredients and she also offers vegan and gluten-free cupcakes. Sprinkles has grown to over 20 locations throughout the United States with plans to expand to London and Tokyo. Candace has also authored several books on cooking. In 2016 her title, The Sprinkles Baking Book: Secret Recipes from Candace's Kitchen, made the New York Times Best Seller List. (Bowker Author Biography) mostra meno
Opere di Candace Nelson
Opere correlate
Challenging Fronteras: Structuring Latina and Latino Lives in the U.S. (1997) — Collaboratore — 36 copie
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Statistiche
- Opere
- 3
- Opere correlate
- 1
- Utenti
- 57
- Popolarità
- #287,973
- Voto
- 4.5
- Recensioni
- 1
- ISBN
- 8
Part autobiography and part entrepreneurship explained with catchy baking terms for section titles, this book gives a look at the way SPRINKLES became a big name in business and baking as it took cupcakes to a level they had never been before. The business had ups and downs, as did the author, and some were discussed with how they were overcome.
Having a dream is not enough, passion is not enough, hard work is not enough…in fact…even if one were to follow every suggestion in this book…one still might not succeed. This book does provide concrete steps, suggestions that are worth listening to, and a lot that can be learned. I learned that starting a business is not my personal passion but did think about the suggestions and then wondered which of my interests might have been one that would/could have become a passion that led to a successful income generating international success…
The catchy titles, headings, and subheadings were enough without being too much, the steps offered were organized in a way that would lead a person through what needs to be done, the examples of successful businesses were spot-on, and though not a complete business design tome – a good place to start when considering opening a business.
My favorite part of each chapter was at the very end where the author provided a section called, ‘food for thought’ where questions were asked that made me put my thinking cap on and in so doing…evaluate what would be required to really succeed…or…have a chance at succeeding should I ever decide to open a business.
Thank you to NetGalley and Harper Collins for the ARC – this is my honest review.
4-5 Stars… (altro)