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Sto caricando le informazioni... Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industrydi Marc Benioff, Carlye Adler
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Iscriviti per consentire a LibraryThing di scoprire se ti piacerà questo libro. Attualmente non vi sono conversazioni su questo libro. Masterclass on marketing and story telling. But the content is nothing unique at this age. Might have been radical ten years ago. ( ) OK read about a very successful company. It was written through rose colored glasses and probably as a technique to get more publicity. There are many good ideas on how to grow a company but there are also ideas presented as fact with no meat behind them. Even though it lacked emotion and the time line was hard to follow it was still worth reading. nessuna recensione | aggiungi una recensione
How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a 46-billion dollar industry, Benioff's story will help business Non sono state trovate descrizioni di biblioteche |
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Google Books — Sto caricando le informazioni... GeneriSistema Decimale Melvil (DDC)658.8Technology Management and auxiliary services Management Of MarketingClassificazione LCVotoMedia:
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