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A Piece of the Action: How the Middle Class Joined the Money Class

di Joe Nocera

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1972139,419 (3.82)Nessuno
Now with a new introduction describing the fallout of America’s consumer credit boom, 1994’s wildly acclaimed bestseller A Piece of the Action tells the story of how millions of middle class Americans went from being savers to borrowers and investors through the invention of credit cards, mutual funds, and IRAs—resulting in profound societal change. Tracing the invention of products like credit cards, mutual funds, and individual retirement accounts, A Piece of the Action tells the stories of a handful of men who transformed the way Americans think about and deal with their money: men like Charles Merrill, the flamboyant founder of Merrill Lynch; Peter Lynch, the investing guru who managed the Fidelity Magellan Fund; and Charles Schwab, who transformed his eponymous company into the nation’s biggest discount broker. These innovations produced a genuine revolution—the democratization of money—in which the middle class became financial players. Author Joe Nocera’s 2013 introduction describes where this revolution took those who embraced it, that is, practically all of us. We have gone into debt, made dicey investments, and lived through many bursting bubbles. We used the financial tools we now had at our disposal to act on bets and dares we didn’t yet understand. We bet on the Internet, borrowed on our homes, and compromised our retirements in pursuit of the American dream. A Piece of the Action is an important piece of financial and social history, and Nocera’s 2013 critique of the uses of the revolution is a powerful warning and admonition to understand what is at stake before we act.… (altro)
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I wasn't anticipating how heartbreaking this book would be, went in thinking it was a light hearted romance. But it gets deep. Real deep. And for me real dark. ( )
  tamaranewman | Mar 22, 2018 |
Tightly woven across this century, Nocera details the birth and evolution of credit cards, mutual funds, discount brokerage, and the modern American financial culture. Credit cards began with a drop of 60,000 on Fresno, California, by Bank of America, whose eventual industry group evolved into Visa under the leadership of Dee Hock. Discount brokerage was made possible by "Mayday," 1 May 1975, when fixed commission laws were phased out. Similar tales regarding the beginning of mutual funds wrap-up with the story of Peter Lynch and other fund manager celebrities. It's a good overview of the developmental shifts that brought the supermarket concept to the market for middle-class capital and of the progression from a Depression mentality to an inflation mentality to a credit mentality, and perhaps finally to an information mentality. ( )
  jpsnow | Mar 30, 2008 |
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Now with a new introduction describing the fallout of America’s consumer credit boom, 1994’s wildly acclaimed bestseller A Piece of the Action tells the story of how millions of middle class Americans went from being savers to borrowers and investors through the invention of credit cards, mutual funds, and IRAs—resulting in profound societal change. Tracing the invention of products like credit cards, mutual funds, and individual retirement accounts, A Piece of the Action tells the stories of a handful of men who transformed the way Americans think about and deal with their money: men like Charles Merrill, the flamboyant founder of Merrill Lynch; Peter Lynch, the investing guru who managed the Fidelity Magellan Fund; and Charles Schwab, who transformed his eponymous company into the nation’s biggest discount broker. These innovations produced a genuine revolution—the democratization of money—in which the middle class became financial players. Author Joe Nocera’s 2013 introduction describes where this revolution took those who embraced it, that is, practically all of us. We have gone into debt, made dicey investments, and lived through many bursting bubbles. We used the financial tools we now had at our disposal to act on bets and dares we didn’t yet understand. We bet on the Internet, borrowed on our homes, and compromised our retirements in pursuit of the American dream. A Piece of the Action is an important piece of financial and social history, and Nocera’s 2013 critique of the uses of the revolution is a powerful warning and admonition to understand what is at stake before we act.

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