Cool is the definitive and dynamic visual history of youth style culture movements; with an accessible format, smartly elegant and sophisticated content, with celebrity contributors that will attract a broad audience: from the fashion-forward youth putting together their first looks; to the urban fashionistas who push the style envelope; to the rarefied and sartorially fit readers of Visionaire magazine. Cool unearths and memorializes more than 100 global youth subcultures spanning more than a century. Beautifully illustrated, the book is a type of manual of street styles--from Flappers, to Swing Kids, to Goths, to today's Normcore--that have influenced and helped shaped the zeitgeist, music, fashion, media, and modern cultural history all over the world.