The latest edition of this widely used textbook features a wealth of new and improved content. Every aspect of the field is covered, ranging from basic theories of visual merchandising and facilities design to the most recent innovations being utilized by professionals working in the field. Features of the revision include: bull; bull;Three completely new chapters bull; bull;Chapter 10: Energizing the Specialty Boutique bull;Chapter 12: Graphics in Today's Retail Environment bull;Chapter 15: Creating an Overall Design Concept From Inception to Conclusion bull;A totally new complement of photographs that reflect the work of today's visual merchandisers and facility designers bull;Sixteen pages of full-color that excitingly depict the works of masters in the field bull;A host of Profiles throughout the text that represent various retail organizations that have distinguished themselves through visual presentation bull;An In The News segment at the conclusion of each chapter featuring reprints of articles that have made the news in professional journals bull;Internet exercises that teach the users how to explore a wealth of websites to solve merchandising and design problems bull;Ancillary materials including PowerPoint presentations and an exciting new video to accompany the book Contemporary Visual Merchandising and Environmental Design provides professional advice and guidance to those aspiring to enter the field or for retailers wishing a better understanding of visual merchandising and design, and how it may improve their own establishments.