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Sto caricando le informazioni... Sport Marketing (Active Learning in Sport Series)di Paul Blakey
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This is a highly accessible text that provides detailed coverage of the key concepts, ideas, principles and techniques of sport marketing. It combines clear and concise explanations with applied case studies, supported by clear objectives, learning activities and points for reflection. UK-based examples are used throughout and the book successfully combines both theory and practice. The field of sport marketing is an exciting and fast-moving part of the sports industry that presents new challenges requiring innovative and effective solutions. Engagement with sport marketing therefore equips students with valuable transferable skills necessary for all sport managers of the future. Non sono state trovate descrizioni di biblioteche |
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Google Books — Sto caricando le informazioni... GeneriSistema Decimale Melvil (DDC)659.19796Technology Management and auxiliary services Advertising And Public Relations AdvertisingVotoMedia: Nessun voto.Sei tu?Diventa un autore di LibraryThing. |