Kevin G. Rivette
Autore di Rembrandts in the Attic: Unlocking the Hidden Value of Patents
1 opera 76 membri 1 recensione
Sull'Autore
Comprende il nome: Kevin Rivette
Opere di Kevin G. Rivette
Etichette
a-my_books|nt (1)
amplify the branding and marketing efforts devoted to them (1)
and configure asset sales and transfers to greatest advantage. If patents are the 'smart bombs' of tomorrow's business wars (1)
and enhance the commercial success of their enterprises. "Rembrandts in the Attic" is a superb strategy guide that demonstrates the cross-functional value companies can gain by using patents and the gold mine of competitive intelligence that they contain. (1)
and mergers and acquisitions. CEOs will learn how to use the authors' patent-enhanced 'Grow-Fix-Sell triage' to help them better allocate corporate resources and build a higher growth portfolio of businesses. R&D managers can employ the aut (1)
and Priceline.com - have used patents to capture and defend markets (1)
and secure the key 'choke points' that sustain their product or service advantage. And business development executives will discover how to use patents as competitive intelligence tools to uncover the most attractive M&A opportunities (1)
and strengthen the competitive efforts of every functional unit in the enterprise (1)
authors Kevin Rivette and David Kline provide the first practical and strategic guide that shows CEOs and other managers how to unlock the enormous financial and competitive power hidden in their patent portfolios. Writing engagingly and citing numerous c (1)
boost bottom-line revenues and shareholder return (1)
Carta (1)
da leggere (1)
Direzione aziendale (1)
Economia (1)
From "Forbes" and "Fortune" to the "Wall Street Journal" and "Harvard Business Review" (1)
from R&D and marketing to finance (1)
giuridico (1)
Impresa (4)
invenzioni (1)
IP (2)
legge (1)
loc: piazza (1)
Lucent and Gillette (1)
outflank rivals (1)
patents (4)
posseduto (1)
Proprietà intellettuale (3)
Saggistica (2)
Scienza (1)
showing how some of the world's most successful firms - market leaders such as Intel and Microsoft (1)
Sloan School of Management (school) (1)
sloan-school-of-management/15-616-innovative-businesses-and-breakthrough-technologies-the-legal-issues-fall-2004 (course) (1)
Strategia (2)
strengthen valuation and due diligence efforts (1)
the authors warn that firms can no longer ignore the growing power of patents in business competition. The competitive battles once fought for control of markets and raw materials are today increasingly being waged over the exclusive rights to new ideas a (1)
the pundits are calling it the next corporate strategy challenge: how to use patents and other intellectual property not just as legal tools but as weapons of business competition. With "Rembrandts in the Attic" (1)
then "Rembrandts in the Attic" is the definitive guide to deploying them for profit and competitive advantage. (1)
they must now be concerned that rivals - especially in the booming e-commerce sectors of the Internet - may secure exclusive patent rights to the essential technologies or even to the fundamental business concepts that they need to be in business in the f (1)
TopFrontS-Col1-Shelf-6 (1)
uncover the strategies and capabilities of friends and foes alike (1)
Informazioni generali
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Utenti
Recensioni
Segnalato
librisissimo | Nov 7, 2009 | Statistiche
- Opere
- 1
- Utenti
- 76
- Popolarità
- #233,522
- Voto
- ½ 2.4
- Recensioni
- 1
- ISBN
- 2
Style: Workman-like journalism by the co-author. Straightforward prose, aimed at IP practicioners but well explained for the layman with a passing knowledge of IP.