Opere di Susan Drake
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- Opere
- 8
- Utenti
- 33
- Popolarità
- #421,955
- Voto
- 3.3
- Recensioni
- 1
- ISBN
- 6
Today's consumers are jaded by decades of traditional advertising, and traditional advertising is also very expensive, often out of the reach of those with a limited budget. Guerilla marketing is all about coming up with creative ways to reach and interest your target audience, at a cost you can afford.
Drake and Wells have produced a remarkably detailed and thorough resource that's adaptable to the needs of almost any business. Whether you're a traditional businessman looking to delve into the new areas of marketing, or a web entrepreneur suddenly forced to realize you have to do more than create a quick web page if you want steady income, you'll definitely find what you need in this book.
For a more detailed review, visit ErrantDreams.… (altro)