Respected authors Stephen Kosslyn and Robin Rosenberg, along with Allyn & Bacon Publishing, present to you an unparalleled text and technology program that makes the most of your students' learning experience. The Text: Through their own research, clinical work, and their experiences as teachers, Kosslyn and Rosenberg have found that exploring psychology from multiple perspectives enhances student learning. By examining psychological concepts from the levels of the brain (biological factors), the person (beliefs, desires, and feelings) and the world (social, cultural, and environmental factors) and their interactions, students are encouraged to organize and integrate topics within and across chapters, and actively apply psychology to their lives. New to the second edition is an increased emphasis on the process of psychological research so that students can better appreciate the excitement of scientific discovery. The second edition includes an additional chapter devoted to research methods (Chapter 2) and a new in-text feature called Understanding Research. The Technology: Allyn & Bacon Introduces MyPsychLab, where learning comes to life MyPsychLab is an exciting new online l